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Send Trustpilot reviews to Harvestr via Zapier

How to send Trustpilot reviews to Harvestr automatically using webhooks.

Marina Salmon avatar
Written by Marina Salmon
Updated over a week ago

This integration lets you automatically send new Trustpilot reviews to your Harvestr inbox in real time using Trustpilot webhooks, Zapier and the Harvestr "Create Message" action.

You can also choose to only send reviews with specific star ratings. For example, send only 1 and 2-star reviews to Harvestr, so your team can act quickly on negative feedback.

How the integration works

  1. Trustpilot sends a webhook each time a new review is created for your business.

  2. Zapier receives this webhook via a "Webhooks by Zapier" trigger.

  3. (Optional) A Zapier Filter step checks the review stars and only continues if the rating matches your criteria.

  4. The Zap uses the Harvestr "Create Message" action to create a new feedback item in your Harvestr inbox with the review content and metadata.

Prerequisites

You need:

  • A Trustpilot Business account with access to webhooks

  • A Zapier account

  • A Harvestr Editor account

  • Access to your Harvestr workspace and inbox

Step 1 - Create your Zap and get a webhook URL

  1. In Zapier, click Create Zap.

  2. For the trigger app, search for Webhooks by Zapier.

  3. For the event, choose Catch Hook.

  4. Click Continue.

  5. Zapier will display a Custom Webhook URL. Copy this URL. You will use it in Trustpilot as the destination for your webhook notifications.

Leave this Zap window open. You will come back to it after configuring the Trustpilot side.

Step 2 - Configure the webhook in Trustpilot

In Trustpilot, you need to configure a webhook that sends new review events to the Zapier webhook URL you just copied.

  1. Log in to your Trustpilot Business account.

  2. Go to the Webhook settings page (see Trustpilot help article "Manage your webhook notifications").

  3. Create a new webhook subscription:

    • Choose the event type related to new reviews (for example, new service review or new product review, depending on how your Trustpilot account is set up).

    • In the destination URL field, paste the Zapier webhook URL from Step 1.

  4. Save your webhook configuration.

Trustpilot will now send a test payload to the Zapier URL. You can use that in the next step to set up your Zap.

Step 3 - Test and inspect the webhook payload in Zapier

  1. Back in Zapier, in your Webhooks by Zapier trigger step, click Test Trigger.

  2. Zapier should show a recent request received from Trustpilot.

  3. Open one of the test payloads and review the fields. You should see at least:

    • Review title

    • Review text or content

    • Star rating (often available as a numeric field such as stars or rating)

    • Review URL

    • Reviewer name and possibly email or ID

    • Created date

You will use these fields later to filter reviews and map them into Harvestr.

Step 4 - Optional: filter which reviews are sent to Harvestr

If you only want certain types of reviews to reach your Harvestr inbox, you can add a Filter step in Zapier. For example, you may choose to only send 1 and 2 star reviews so your team can quickly react to negative feedback, or only send 4 and 5 star reviews to highlight promoters. The filter allows you to define exactly which reviews should continue through the Zap and be created as feedback in Harvestr.

  1. Click + under your trigger and add a new step.

  2. Choose Filter by Zapier.

  3. Set a condition using the rating field from the Trustpilot payload. For example:

    • Only allow to continue if

      • Field: Rating (select the correct rating field from the dropdown)

      • Condition: Less than or equal to

      • Value: 2

Examples:

  • To send only low ratings (1 and 2 stars): Rating ≤ 2

  • To send only high ratings (4 and 5 stars): Rating ≥ 4

  • To send everything except 3 stars: two filters combined (or a little Formatter logic if needed)

Click Continue and test the filter with a sample review to confirm it behaves as expected.

Step 5 - Create a message in Harvestr for each review

Now you can map the Trustpilot review data into a new message in your Harvestr inbox using the Harvestr Zapier app.

  1. Add an Action step after the Filter (or directly after the Webhook trigger if you do not filter).

  2. Choose Harvestr as the app.

  3. Select the Create Message action.

  4. Connect your Harvestr account if this is your first time using the app.

Then configure the fields as follows (you can adjust to your own conventions):

  • Source:

    • Choose Note or Form (any standard source you use for external reviews).

  • Requester Name / Email / Company:

    • Map the reviewer information from the Trustpilot payload.

      • Requester Name: Trustpilot

      • Requester Email: your internal email or a generic address

      • Requester company: your own company name

  • Submitter Name / Email:

    • For Requester you can use a default internal contact, for example:

      • Submitter Name: Trustpilot

      • Submitter Email: your internal email or a generic address

  • Content:

    • Add the review text

  • Title:

    • Example: Trustpilot review - {{Rating}} stars

    • Or: Trustpilot: {{Review Title}}

  • Labels (optional):

    • You can add labels such as trustpilot, review, csat, or specific labels for negative vs positive reviews (for example NPS_detractor if stars are 1 or 2).

  • Discoveries (optional):

    • Use only if you want to link Trustpilot reviews to specific discoveries

  • Message URL:

    • Map the Trustpilot review URL field. This creates a direct link back to the Trustpilot review.

Click Continue and send a test review from the trigger into Harvestr. Check that a new message appears in your Harvestr inbox with the expected content.

Step 6 - Turn on your Zap

Once everything looks good:

  1. Turn your Zap On in Zapier.

  2. Make sure your Trustpilot webhook subscription is enabled.

From now on:

  • Every time a customer leaves a new review on Trustpilot,

  • Trustpilot sends a webhook to Zapier,

  • The Zap optionally filters by star rating,

  • And Harvestr creates a new message in your inbox with the full context and a link back to the original review.

You can then triage these reviews in Harvestr, link them to Discoveries, prioritize them by impact, and close the loop with your customers.

Export Trustpilot reviews as CSV and import them as new feedback in Harvestr

As an alternative to automation, you can manually export your Trustpilot reviews as a CSV file and import them into Harvestr using our CSV importer available here. This allows you to quickly bring historical Trustpilot reviews into Harvestr or perform periodic batch imports without setting up a Zapier integration.

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