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Share a public roadmap with customers

How to publish your roadmap as a public page customers can visit, follow, and react to.

Written by Marina Salmon

Sharing your product roadmap with customers is one of the most effective ways to build trust, set expectations, and reduce repeat questions for your sales and support teams. Harvestr lets you publish any roadmap view as a public page anyone with the URL can visit β€” no Harvestr account required.

Before you publish

A few decisions to make before you go live:

  • Which view to share: most teams create a dedicated public view rather than reusing an internal one. This lets you choose simpler grouping, hide internal-only fields, and apply branding without disrupting your team's working views.

  • What to show: think about your audience. Which fields, statuses, and time horizons make sense for customers? Often less is more and a simple Now-Next-Later roadmap can be enough

  • Whether to allow voting: voting gives customers a lightweight way to react to projects. Decide upfront whether you want that signal.

Publish your public roadmap

  1. Create a new roadmap view in the roadmap section.

  2. Configure the view: pick the view type (Kanban, Swimlane, or Timeline), the fields you want to show on the cards, and the filters that determine which projects appear. And swimlane views are usually better suited to public roadmaps because timelines go into too much detail for customers.

  3. Open the Share dialog at the top of the view and set Share to the web to Yes.

  4. (Optional) Set Can vote to Yes if you want customers to add a smiley reaction (πŸ˜€, 😐, πŸ™) to projects. Counts are visible to editors and contributors only.

  5. Copy the public URL from the dialog.

Brand the public roadmap

By default, the public roadmap uses Harvestr's neutral styling. To match your product's branding, apply a theme. Themes let you customize colors, fonts, your logo, and the background of the public page.

Themes apply to all three view types β€” Kanban, Swimlane, and Timeline.

Preview before sharing

To see exactly what your customers will see, open the public roadmap URL in a private (incognito) browser window. The view will render as it does for a logged-out visitor β€” including the applied theme, the navigation controls (the Today button and granularity switcher for the Timeline view), and any voting affordances.

Share the URL or embed it

Two ways to get the roadmap in front of customers:

  • Share the URL directly: in customer-facing emails, your changelog, in-app messaging, a newsletter, or anywhere you communicate with customers.

  • Embed the public roadmap inside your product or website using an iframe. This is useful when you want customers to find your roadmap without leaving your product.

Keeping the public roadmap up to date

Any changes you make to the underlying view, projects, or fields are reflected on the public page in real time β€” no republishing required.

If you want to take the roadmap offline temporarily, set Share to the web to No in the Share dialog. The URL will return a "not found" page until you re-enable it.

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